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The Personal Presence Recipe: Communicating With Real Influence as a People Leader

Bonita Matthee Β· FueLD Learning

In this session Adam was joined by Bonita Matthee who shared her recipe & framework for building more confidence and structure around how you communicate and influence as a People Leader.

πŸ—’ Summary

Bonita walked us through a practical "recipe" for personal presence, covering the ingredients that help people leaders show up with more confidence and influence. The session tackled what gets in our way (self-doubt, overthinking, anxiety), and gave concrete tools to address it: a framework for structuring your message, language swaps that shift how you're perceived, and a simple self-review method to understand your own impact.


🧠 The 5 Ingredients of Personal Presence

Bonita's recipe framework breaks personal presence into five components - each one a dial you can turn up or down depending on the situation:

  • Personal Awareness - knowing how you show up and the impact your language and presence has in the moment
  • Audio Branding - your tone, pace, energy, and the way your body tells the story. Everyone has a communication signature, whether they know it or not
  • Structure - getting the busy thoughts out of your head and into a delivery that sounds as good out loud as it did internally
  • Language - the words you choose and the conscious (or unconscious) impact they have on you and your audience
  • Adaption - reading the room and adjusting your recipe for the environment, audience, and situation

🚧 What Gets in the Way

The live poll showed a pretty even split: self-doubt (41%), overthinking (31%), anxiety (20%). Bonita's reframe: these are situational, not permanent. And they're not imposter syndrome - they're imposter thoughts. Knowing which one tends to show up for you is the first step to working with it.


πŸŽ™ Your Audio Brand - Have You Actually Thought About It?

You invest in how you look. Businesses invest in visual branding. But your audio brand - the way your voice lands when everything visual disappears - gets almost no attention. On a phone call, a voice note, a talk on a bad connection: all that's left is your audio signature.

Bonita broke it down into six elements:

  • Pace - how fast or slow you speak, and whether it shifts to signal importance or urgency
  • Pitch - the high/low range of your voice. Ending statements on a high pitch reads as uncertain or questioning, even when you're not asking anything
  • Pausing - used well, pauses create emphasis and give people space to absorb. Too few, and you lose them. Too many, and you lose momentum
  • Rhythm & musicality - the overall flow. Monotone delivery drains engagement fast, even if the content is great
  • Emotion & authenticity - people have a finely tuned BS radar. If you sound scripted or detached, they disengage immediately. Genuine passion creates instant connection
  • Body language & storytelling - yes, even on audio. How you use your body affects your delivery, and weaving in stories creates the visual that your words alone can't

The question to sit with: what does your voice communicate about you - and have you ever actually checked?


πŸ“‹ The PREP Framework - Calm the Squirrel

When your brain goes off on tangents, use PREP to structure any message in the moment - or to build a presentation from scratch:

  • P - Point (your clear opening statement)
  • R - Reason (why it matters to them)
  • E - Example (story, data, real-life illustration)
  • P - Prompt (close with a question or reflection, not a summary)

🚫 Stop Apologising for Taking Up Space

Small language habits quietly undermine how you're perceived. Swap these out:

  • "Sorry, I'll be really quick" β†’ "Thank you for the time"
  • "This might be a stupid question" β†’ "I'd like to explore something I've been thinking about"
  • "Does that make sense?" β†’ "How does that sound? / What were your key takeaways?"
  • "I think..." β†’ "In my experience..." / "Where I've seen this work..."

The underlying principle: stop creating safety blankets. When you hedge, people question the value of what you're sharing before you've even finished.


πŸ“± Try This: 90 Seconds of You, For You

πŸ’‘ Mini Exercise

Grab your phone. Pick a topic you know well and genuinely care about - a favourite holiday, a dish you love, a project you're proud of.

Hit record. Talk for 90 seconds. No script, no rehearsal. Just you.

Then review it three ways:

  1. Listen only - face down, loud. Focus on words, pace, and how much space you're taking up
  2. Watch on mute - what is your face and body saying?
  3. Watch with audio - does the visual match the message?

Do it with kind eyes and kind ears. This is data, not a roast.

Bonus round: record a second 90 seconds using the PREP framework and notice what changes.


πŸŽ› Adapt Your Recipe to the Room

The same ingredients, different dials:

  • Leadership meetings β†’ more conviction, stronger structure, "in my experience"
  • Team conversations β†’ dial up empathy, warmth, and prompting questions
  • Presentations β†’ lean into clarity and energy
  • Difficult conversations β†’ slow the pace, focus on self-control and calm delivery

πŸ’¬ Bonita's Closing Challenge

Pick one thing. Just one. Practice it this week - you'll probably end up doing all three. What we practise becomes a permanent state of how we communicate. Not perfect. Permanent.

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